Shadow Mode

Proof before trust.

Handing your customer conversations to an AI is a big ask, and a fourteen-day trial does not answer it. Shadow Mode does. The AI works your real inbox while you hold the send button.

How it works

  1. 1

    A customer messages you as usual

    Nothing about their experience changes. They are talking to your shop.

  2. 2

    The AI drafts the reply

    It looks up the product, the stock, your shipping zones and your policies, and writes what it would send.

  3. 3

    You approve, edit or reject

    Nothing reaches the customer until you act. You can also ignore the draft and reply yourself.

  4. 4

    Every decision teaches it

    Your edits and rejections become test cases, so the mistakes you correct are the mistakes it stops making.

What you are watching for

The dashboard tracks the numbers that actually matter, so this is a measurement rather than a feeling. You see your approval rate, how often you had to edit, how often you rejected outright, and whether the AI ever stated a fact it could not back up.

When the AI is allowed to go live

All four of these have to be true before the switch turns on:

  • At least 50 drafted replies reviewed
  • 90 percent of them approved, or approved after a small edit
  • Zero fact errors in the last 30 replies
  • At least one payment method configured

You can also go back into Shadow Mode whenever you want, for example after a big catalogue change or a new season, and watch it again before letting go.

Why there is no free trial

A trial measures whether you got around to setting the product up. Shadow Mode measures whether the product is actually good at your business, on your catalogue, with your customers. That is the thing worth knowing before you pay, and it is the thing worth knowing before you let an AI talk to the people who buy from you.

Keep reading

See it on your own catalogue

AI Preview lets you chat with the AI as if you were a customer. Shadow Mode then drafts replies on your real DMs while you approve each one. Nothing reaches a customer until you say so.

Start selling with AI